AI in the SAP Business Technology Platform
With the help of SAP AppHaus Network partner Flexso, Belgian steel wire manufacturer Bekaert has developed SAP AI Core, a new AI master data assistant in the SAP Business Technology
AI applications for individual company needs | SAP News Center
The more generative AI becomes widespread, the more often companies realize that they cannot get very far with standard solutions. If you want to achieve added value in the future,
SAP: The highlights of 2025 at a glance
New strategic partnerships, innovations for a wide range of industries and a viral video with FC Bayern Munich players: 2025 had a lot to offer. Did you miss something or
How car manufacturers should prepare for CBAM
Time is running out for Europe's automobile manufacturers. You need to prepare for the new EU regulation on CO₂ emissions. The Automotive industry in the EUwhich is responsible for six
VOITH migrates to the SAP Cloud
The Voith Group is in the middle of its cloud transformation with SAP RISE. The technology company is gradually migrating its SAP systems to the HANA Enterprise Cloud – a
How SAP is redefining customer service at CCW 2026
From February 24th to 26th, 2026, the CCW at the Estrel Congress Center in Berlin will once again be the European center for decision-makers from customer service, contact centers, technology
Birkenstock: New directions in North America
The well-known shoe and fashion brand Birkenstock stands for a relaxed lifestyle, but on the way to transforming its North American operations, the company left nothing to chance and carefully
SAP: Dirk Häumermann takes over German business
SAP NEWSBYTE — December 10, 2025 —Dirk Häßermann (53) will become Managing Director of SAP Deutschland SE & Co. KG from January 1, 2026 and in this role will be
LESER and digitalization in plant management
LESER GmbH & Co. KG is a leading German company specializing in the design and manufacture of safety valves. Founded in 1818 and headquartered in Hamburg, the company is considered
SAP HANA: A look at the HANA campus
Generations of doctoral students have passed through SAP's HANA Campus at the company's headquarters in Germany. Arne Schwarz, who manages the campus, has been there from the beginning. Arne Schwarz
