Customer experience has entered a new era. In 2026, engagement alone is no longer enough. Businesses win by executing with intelligence, speed, and context across the entire enterprise. With AI embedded directly into sales, service, commerce, and engagement workflows, SAP Customer Experience is transforming CX from a front-office function into a true growth engine of your company. In this new Product Inspiration Series, we explore how SAP CX brings executional AI into the flow of work by connecting customer signals to real outcomes, powered by the business data and processes that run your organization.
The special character of the SAP CX Product Inspiration Series remains unchanged. Each video:
- spotlights concrete innovations across the SAP CX portfolio
- is created by product and industry experts, for fellow experts
- opens with a short Q&A to set the context—the why, what, and how
- follows a zero‑slides approach, focusing entirely on the product itself
- delivers in‑depth explorations and hands‑on demos
- helps you better understand the Consumer Industries and SAP CX product strategy
- is crafted with passion and dedication for you—our customers, partners, colleagues, and CX enthusiasts
Now, let’s take a closer look at the first Product Inspiration videos that have crossed the finish line…
1. Gainsight Customer Success Management for SAP Sales Cloud Version 2
Join Emma Falldorf, Product Manager SAP Sales Cloud Version 2 at SAP, for an exciting overview of the latest integrations between Gainsight Customer Success Management and SAP Sales Cloud Version 2. In this insightful video, we dive deep into the key benefits and usage scenarios of this powerful integration, provide a comprehensive look at how Gainsight enhances the customer experience.
The key highlights shared in this video are:
00:00 – Introduction
00:39 – Why did SAP invest in bringing Gainsight into SAP Sales Cloud Version 2?
02:06 – Which concrete scenarios does Gainsight offer for SAP customers?
03:09 – How can customers adopt Gainsight in SAP Sales Cloud Version 2?
04:16 – Start of the Demo
04:32 – Demo: Sales-to-Success hand-over in SAP Sales Cloud Version 2
06:54 – Demo: Customer Success Management in Gainsight
10:27 – Summary: Intelligent CX from SAP
2. Account Planning in SAP Sales Cloud Version 2 in Action
Join Crystal Zhang, Product Manager SAP Sales Cloud Version 2 at SAP, for an exciting overview of the latest Account Planning capabilities of SAP Sales Cloud Version 2.
In this SAP Product Inspiration Video, learn why intelligent account planning is essential for modern sales teams and how SAP Sales Cloud Version 2 brings structure, insight, and focus to key account management. Through a concise end-to-end demo, the video shows how sales teams can capture customer goals and insights, define strategies and sales plans, monitor pipeline health, collaborate through action plans, and generate AI-powered executive summaries—all within one integrated solution. Discover how Intelligent CX from SAP helps turn account insights into consistent, measurable sales success.
The key highlights shared in this video are:
00:00 – Introduction
00:56 – Why Account Planning in SAP Sales Cloud Version 2?
02:19 – What scenarios does Account Planning support?
03:37 – How can customers adopt Account Planning?
04:26 – Start of the Demo
04:42 – Demo: Account Plan – Set Customer Goals, Utilize Notes and Surveys
05:56 – Demo: Account Plan – Define Business Figures
06:18 – Demo: Account Plan – Define Key Stakeholders
06:49 – Demo: Account Plan – Conduct SWAT Analysis
07:07 – Demo: Account Plan – Define Sales Plans and Targets
08:00 – Demo: Account Plan – Monitor Pipeline Coverage
08:13 – Demo: Account Plan – Specify Action Plans
08:43 – Demo: Account Plan – Track Progress in a Gantt Chart
09:00 – Demo: Account Plan – Generate AI-based Executive Summary
09:43 – Summary: Intelligent CX from SAP
3. AI Scouting in SAP Sports One
Join Michael Kesselmann, Product Manager SAP Sports One, and Achim Ittner, VP for Sports at SAP, for an exciting overview on embedded AI scouting capabilities in SAP Sports One. In this video, you will learn how clubs and federations can leverage Generative AI to streamline scouting workflows, accelerate decision-making, and create high‑quality player summaries with ease.
Discover how SAP Joule enhances the scouting process by consolidating extensive written reports, answering performance-related questions instantly, and generating structured management summaries that support faster and more informed squad planning decisions.
The key highlights shared in this video are:
00:00 – Introduction
02:54 – Start of the Demo
03:38 – Demo: Scouting Reports in SAP Sports One
04:09 – Demo: AI-Assisted Scouting with Joule in SAP Sports One
05:05 – Summary: Intelligent CX from SAP
If you have any further questions please let me know. You can find more videos here as well as on our YouTube channel.
Bookmark this site as further videos will be published soon. 🚀
